At 50, Snoop Dogg reveals no indication of decreasing. The rap artist just recently obtained Death Row Records, the label initially co-founded by Dr Dre, and has actually simply revealed he will turn it into an NFT label.
Less than a week after obtaining the brand name from MNRK Music Group, Snoop got on Clubhouse and exposed his strategies to bring Death Row into the metaverse.
” Death Row will be an NFT label. We will be putting our artists through the metaverse and through an entire other chain of music,” the rap artist stated.
” Just like how we broke the market when we were the very first independent to be significant … I wish to be the very first significant in the metaverse so Death Row will be an NFT.”
Snoop Dogg released his newest album BODR (Bacc on Death Row) through blockchain video gaming platform Gala Games. Fans with $5,000 going extra for the NFT, “stash box”, variation of the album were rewarded with 3 perk tracks.
The box sets are restricted to 25,000 and at the time of composing, almost 10,000 had actually been offered. That’s an overall of almost $50 m. If all 25,000 sell, Snoop’s taking a look at a payday of $125 m.
Blockchain tech has the power to alter whatever
Snoop Dogg informed Rolling Stone: “Blockchain tech has the power to alter whatever once again and tip the table in favor of the artists and the fans, and we’re going to be best at the front of the pack with this Gala Music offer.”
According to Gala Music, stash box holders can anticipate to get “unique drops” such as movies, comics, images, and special performance participation chances.
The platform likewise states that tune NFTs will have “making possible on the Gala Music network”.
” Owners of all 17 tunes will get huge real-life and digital benefits, consisting of a special show and pre-party with Snoop, minimal edition Death Row bling, and more,” includes Gala on its site.
Snoop Dogg is no complete stranger to the world of NFTs and the metaverse. Last December, he released his own interactive world called the Snoopverse, where one NFT user paid $450,000 to become his virtual next-door neighbor. And last April his A Journey With The Dogg collection was introduced on Crypto.com.
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